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Digital Asset Management

  • By: James Pyfer
  • In: Encyclopedia of New Media
  • Edited by: Steve Jones
  • Subject:General Media, Communication & Cultural Studies

Digital is a term used to describe binary data; an asset is anything considered valuable; and management is the process of controlling. Taken collectively, digital asset management (DAM) is the organization, manipulation, and control of media files in a database. The ...

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