• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Acculturation Scales: East Asian Acculturation Measure

The East Asian Acculturation Measure (EAAM) is a 29-item self-report instrument designed to measure the social interaction and communication styles (both competency and ease and comfort in communicating) of East Asian (i.e., Chinese, Japanese, and Korean) immigrants in the United States.

Models of Acculturation

Researchers typically conceptualize the acculturation of Asian ethnic groups as a unidimensional construct that ranges from low acculturation, indicating a primary Asian identification, to high acculturation, indicating a Western identification, with an imputed midpoint representing a bicultural identification. This model has three key deficits: (1) Acculturation often does not occur in a neat linear or unidimensional manner; (2) the distinction between acculturation and ethnic identity is often obfuscated; and (3) identification with neither Asian nor Western cultures (i.e., marginalization) is not assessed.

In contrast, ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles