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Achievement Motivation

  • By: David G. Winter
  • In: Encyclopedia of Leadership
  • Edited by: George R. Goethals, Georgia J. Sorenson & James MacGregor Burns
  • Subject:Leadership

Achievement motivation is the desire to achieve a personal or public standard of excellence, to do well for the sake of doing well rather than for extrinsic reward or for some other goal.

Measuring Achievement Motivation

Achievement motivation is usually measured by content analysis of ...

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