• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Controlled circulation refers to providing a periodical—newspaper or magazine—at no cost to readers who meet specific advertiser-attractive criteria. Along with newsstand sales and subscriptions, it is the third major form of distribution. Such newspapers and magazines may be mailed ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles