SAGE Reference - Encyclopedia of Journalism

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Circulation, Controlled

By: Christopher H. Sterling
In: Encyclopedia of Journalism
Subject:Journalism, Mass Communication
Keywords:controlled circulation; magazines and newspapers

Controlled circulation refers to providing a periodical—newspaper or magazine—at no cost to readers who meet specific advertiser-attractive criteria. Along with newsstand sales and subscriptions, it is the third major form of distribution. Such newspapers and magazines may be mailed ...

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  Sterling, C. H. (2009). Circulation, controlled. In Encyclopedia of journalism (Vol. 1, pp. 296-297). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412972048.n74
  
  Sterling, Christopher H. "Circulation, Controlled." In Encyclopedia of Journalism, 296-97. Thousand Oaks, CA: SAGE Publications, Inc., 2009. https://dx.doi.org/10.4135/9781412972048.n74.
  
  Sterling, C. H. 2009. Circulation, Controlled. In: 2009. Encyclopedia of Journalism, Thousand Oaks, CA: SAGE Publications, Inc. pp. 296-297 Available at: <https://dx.doi.org/10.4135/9781412972048.n74> [Accessed 29 Jun 2022].
  
  Sterling, Christopher H. "Circulation, Controlled." Encyclopedia of Journalism. Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2009, pp. 296-97. SAGE Knowledge. 29 Jun 2022, doi: https://dx.doi.org/10.4135/9781412972048.n74.
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