Impression management

Impression management is a sociological concept coined by Erving Goffman, one of the most important social theorists of the 20th century, who is well known for his astute observation on the microphysics of social interaction. Goffman introduced the term in his famous book The Presentation of Self in Everyday Life, considered to be a momentous contribution to the social psychological examination of the relationship between the individual and society. In this book, Goffman spelled out a dramaturgical ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles