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Identity Salience
Identity Salience
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In everyday speech, the term identity salience can be taken to refer to how prominent, significant, and important an identity is to oneself or in one's perception of others. In social psychology, the term salience has a related but, not unexpectedly, more specific technical meaning. In particular, identity salience has been most explicitly explored from the perspective of social identity theory.
Perceptual SalienceThe study of how we notice, process, store, and draw upon information about people is ...
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