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Advertising
Advertising may be considered a form of persuasive communication that promotes market goods and services. Advertising companies engage in informing, persuading, and prompting consumer awareness of the value propositions of particular products and services. Institutional advertising in any media demands payment—it is not personal, advertising's task is to identify the sponsoring company and/or the advertised product or services. Political advertising focuses on promoting a party or candidate with the aim of winning votes. Advertising can also be used for social purposes; for example, urging drivers to wear seat belts, promoting antismoking campaigns, and informing consumers about protecting the environment by specifying a green lifestyle (e.g., recycling, being aware of one's carbon footprint). In general, advertising creates as well as responds to new consumer trends, new ...
- Green Consumer Challenges
- Affluenza
- Air Travel
- Carbon Emissions
- Commuting
- Conspicuous Consumption
- Disparities in Consumption
- Dumpster Diving
- Durability
- Electricity Usage
- Energy Efficiency of Products and Appliances
- E-Waste
- Food Additives
- Food Miles
- Genetically Modified Products
- Greenwashing
- Healthcare
- Insulation
- Lawns and Landscaping
- Materialism
- Needs and Wants
- Overconsumption
- Pesticides and Fertilizers
- Pets
- Pharmaceuticals
- Positional Goods
- Poverty
- Pricing
- Quality of Life
- Resource Consumption and Usage
- Solid and Human Waste
- Super-Rich
- Symbolic Consumption
- Waste Disposal
- Windows
- Beverages
- Bottled Beverages (Water)
- Coffee
- Confections
- Dairy Products
- Fish
- Meat
- Poultry and Eggs
- Slow Food
- Tea
- Vegetables and Fruits
- Water
- Green Consumer Products and Services
- Adhesives
- Apparel
- Audio Equipment
- Automobiles
- Baby Products
- Books
- Car Washing
- Certified Products (Fair Trade or Organic)
- Cleaning Products
- Computers and Printers
- Cosmetics
- Disposable Plates and Plastic Implements
- Floor and Wall Coverings
- Fuel
- Funerals
- Furniture
- Garden Tools and Appliances
- Grains
- Home Appliances
- Home Shopping and Catalogs
- Homewares
- Internet Purchasing
- Lighting
- Linen and Bedding
- Magazines
- Malls
- Mobile Phones
- Packaging and Product Containers
- Paper Products
- Personal Products
- Recyclable Products
- Seasonal Products
- Services
- Shopping
- Shopping Bags
- Sports
- Supermarkets
- Swimming Pools and Spas
- Television and DVD Equipment
- Tools
- Toys
- Green Consumer Solutions
- Biodegradable
- Carbon Credits
- Carbon Offsets
- Certification Process
- Composting
- Consumer Activism
- Downshifting
- Ecolabeling
- Ecological Footprint
- Ecotourism
- Environmentally Friendly
- Ethically Produced Products
- Fair Trade
- Gardening/Growing
- Gifting (Green Gifts)
- Green Communities
- Green Consumer
- Green Consumerism Organizations
- Green Design
- Green Discourse
- Green Food
- Green Gross Domestic Product
- Green Homes
- Green Marketing
- Green Politics
- Local Exchange Trading Schemes
- Locally Made
- Markets (Organic/Farmers)
- Morality (Consumer Ethics)
- Organic
- Plants
- Product Sharing
- Public Transportation
- Recycling
- Regulation
- Secondhand Consumption
- Simple Living
- Sustainable Consumption
- Vege-Box Schemes
- Green Consumerism Organizations, Movements, and Planning
- Advertising
- Commodity Fetishism
- Consumer Behavior
- Consumer Boycotts
- Consumer Culture
- Consumer Ethics
- Consumer Society
- Consumerism
- Demographics
- Diderot Effect
- Environmentalism
- Fashion
- Final Consumption
- Finance and Economics
- Frugality
- Government Policy and Practice (Local and National)
- Heating and Cooling
- International Regulatory Frameworks
- Kyoto Protocol
- Leisure and Recreation
- Lifestyle, Rural
- Lifestyle, Suburban
- Lifestyle, Sustainable
- Lifestyle, Urban
- Organisation for Economic Co-operation and Development (OECD)
- Production and Commodity Chains
- Psychographics
- Social Identity
- Taxation
- United Nations Human Development Report 1998
- Websites and Blogs
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