Trademarks

A trademark refers to any word, name, symbol, or device used to indicate the origin, quality, and ownership of products and services. The scope of a trademark is broad and includes design, sound, smell, color, [Page 2089]product configuration, or groups of letters, numbers, or combinations thereof, which are used to distinguish or identify goods or services made, sold, or provided by others. The primary purpose of a trademark is to provide accurate information to a consumer about the origins of a product. A service mark is the same as a trademark except that it identifies and distinguishes the source of a service rather than a product. As consumers become familiar with trademarks and service marks, and the products and services they represent, their definitions may ...