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Availability Heuristic

  • By: Peter Juslin
  • In: Encyclopedia of the Mind
  • Edited by: Harold Pashler
  • Subject:Linguistics (general), Cognitive Psychology (general)

This entry provides a brief explanation and background for the availability heuristic, a cognitive process hypothesized to underlie people's intuitive judgments of probability.

Heuristics and Biases

The availability heuristic is a theoretical construct that forms part of the influential ...