SAGE Reference - Encyclopedia of Social Media and Politics

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Campaigns, Digital

In: Encyclopedia of Social Media and Politics
Edited by: Kerric Harvey
Subject:Political Communications, Political Communication, Social Media
Keywords:campaign strategies; campaigns; fund raising; political campaigns; social media; voting; web sites

Evolving media, online technologies, and digital applications have fundamentally changed how political candidates campaign. Candidates [Page 182]seeking office can no longer rely solely on traditional media outlets and historic campaign strategies to win elections; they must now also campaign where audiences ...

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  Harvey, K. (2014). Campaigns, digital. In Encyclopedia of social media and politics (pp. 182-186). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781452244723.n65
  
  Harvey, Kerric. "Campaigns, Digital." In Encyclopedia of Social Media and Politics, edited by Harvey, Kerric, 182-86. Thousand Oaks, CA: SAGE Publications, Inc., 2014. https://dx.doi.org/10.4135/9781452244723.n65.
  
  Harvey, K. 2014. Campaigns, Digital. In: Kerric Harvey Editor, 2014. Encyclopedia of Social Media and Politics, Thousand Oaks, CA: SAGE Publications, Inc. pp. 182-186 Available at: <https://dx.doi.org/10.4135/9781452244723.n65> [Accessed 17 May 2022].
  
  Harvey, Kerric. "Campaigns, Digital." Encyclopedia of Social Media and Politics. Edited by Thousand Oaks: SAGE Publications, Inc., 2014, pp. 182-86. SAGE Knowledge. 17 May 2022, doi: https://dx.doi.org/10.4135/9781452244723.n65.
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