SAGE Reference - Encyclopedia of Social Media and Politics

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Social Authority

In: Encyclopedia of Social Media and Politics
Edited by: Kerric Harvey
Subject:Political Communications, Political Communication, Social Media
Keywords:Facebook; LinkedIn; search engines; social media; target markets; Twitter; web sites

Social authority refers to the process of using social media to build Web site authority. When comparing one site to another, social authority determines how well a site ranks among competitive search engines. In fact, the quality of the site is ...

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  Harvey, K. (2014). Social authority. In Encyclopedia of social media and politics (pp. 1136-1137). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781452244723.n475
  
  Harvey, Kerric. "Social Authority." In Encyclopedia of Social Media and Politics, edited by Harvey, Kerric, 1136-37. Thousand Oaks, CA: SAGE Publications, Inc., 2014. https://dx.doi.org/10.4135/9781452244723.n475.
  
  Harvey, K. 2014. Social Authority. In: Kerric Harvey Editor, 2014. Encyclopedia of Social Media and Politics, Thousand Oaks, CA: SAGE Publications, Inc. pp. 1136-1137 Available at: <https://dx.doi.org/10.4135/9781452244723.n475> [Accessed 2 Jul 2022].
  
  Harvey, Kerric. "Social Authority." Encyclopedia of Social Media and Politics. Edited by Thousand Oaks: SAGE Publications, Inc., 2014, pp. 1136-37. SAGE Knowledge. 2 Jul 2022, doi: https://dx.doi.org/10.4135/9781452244723.n475.
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