SAGE Reference - Encyclopedia of Social Media and Politics

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Astroturfing

In: Encyclopedia of Social Media and Politics
Edited by: Kerric Harvey
Subject:Political Communications, Political Communication, Social Media
Keywords:campaigns; databases; grass; public relations; social networks; supporters; Twitter

“Astroturfing” is a political, public relations, or advertising campaign that deceptively and artificially creates an impression of widespread grassroots support for a product, policy, or concept, when in actuality limited support exists. Typically, a corporation or political group ...

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  Harvey, K. (2014). Astroturfing. In Encyclopedia of social media and politics (pp. 87-88). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781452244723.n30
  
  Harvey, Kerric. "Astroturfing." In Encyclopedia of Social Media and Politics, edited by Harvey, Kerric, 87-88. Thousand Oaks, CA: SAGE Publications, Inc., 2014. https://dx.doi.org/10.4135/9781452244723.n30.
  
  Harvey, K. 2014. Astroturfing. In: Kerric Harvey Editor, 2014. Encyclopedia of Social Media and Politics, Thousand Oaks, CA: SAGE Publications, Inc. pp. 87-88 Available at: <https://dx.doi.org/10.4135/9781452244723.n30> [Accessed 16 Aug 2022].
  
  Harvey, Kerric. "Astroturfing." Encyclopedia of Social Media and Politics. Edited by Thousand Oaks: SAGE Publications, Inc., 2014, pp. 87-88. SAGE Knowledge. 16 Aug 2022, doi: https://dx.doi.org/10.4135/9781452244723.n30.
  
  Harvey, Kerric (2014). Astroturfing In:Astroturfing Encyclopedia of social media and politics Thousand Oaks, CA: SAGE Publications, Inc.; 2014:87-88. doi:10.4135/9781452244723.n30
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