• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Reputation is a collective representation of stakeholders’ perceptions of the organization that is created over time, and subject to change. Based on the organization's identity, its previous performance and behavior, reputation involves the expectation of future delivery of desired results ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles