• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Public Relations Field Dynamics

Public Relations Field Dynamics (PRFD) is a model that allows for the concurrent measurement and monitoring of multiple parties in a perceptual environment. PRFD is adapted from the study of small group communication and derived from Robert Bales and Stephen Cohen's ...

Loading
  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles