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Centers for Disease Control and Prevention, U.S.

  • By: Vicki S. Freimuth
  • In: Encyclopedia of Health Communication
  • Edited by: Teresa L. Thompson
  • Subject:Public Health Education & Health Promotion, Health Psychology, Health Communication

The U.S. Centers for Disease Control and Prevention (CDC) has integrated health communication into its standard practice for protecting the health of the American public through monitoring of disease trends, investigating outbreaks and risks, and implementing prevention interventions. Leadership for health communication resides in the Office of Communication, which is located in the Office of the Director. In addition, each of the centers, institutes, and offices that are organized around particular diseases, for example, the National Center for Chronic Disease, also have a health communication infrastructure and staff. CDC bases its health communication on a standard definition and process. The agency has developed a number of important communication interventions ranging from the early HIV prevention campaigns to the use of entertainment education and social media. ...

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