Pathways to Change Tool

As originally conceived, Pathways to Change is a set of tools developed to guide entertainment–education project implementers as they seek to inject key behavior change concepts and data into entertainment–education projects with a high degree of rigor. Since their original production in 2003, the tools—and especially the game that serves as the centerpiece—have been repurposed and adapted to meet two distinct additional objectives: (1) to educate and prompt reflection among members of target communities about how risk behaviors are encouraged and discouraged among people like themselves; and (2) as a means of educating implementing agents (peer educators, community health workers, and others) about community perceptions of the barriers and facilitators of change.