• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Health Blogging

  • By: Stephen A. Rains
  • In: Encyclopedia of Health Communication
  • Edited by: Teresa L. Thompson
  • Subject:Public Health Education & Health Promotion, Health Psychology, Health Communication

A Web log, more commonly known as a “blog,” is a Web page containing a series of entries (called “posts”) that is updated relatively frequently and displayed in reverse-chronological order. Blogs are typically public forms of communication in that they can be read by virtually anyone who has an Internet connection and often include a space where readers can post comments about a specific entry. Research examining health blogs has been dominated by three trends.

Three Trends in Health Blogging

First, much of the scholarship on this topic has focused on personal-journal type blogs that detail the author's experience coping with a health condition. Although it is difficult to know the population of individuals who author a personal-journal blog specifically about health, research conducted to date suggests ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles