SAGE Reference - Encyclopedia of Deception

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Advertising, Consumer Products

In: Encyclopedia of Deception
Edited by: Timothy R. Levine
Subject:Interpersonal Relationships, Interpersonal Communication, Moral Development

Consumer products are the goods that people use every day, such as toothpaste, soap, paper towels, and hair products. The United States is considered to have the largest consumer goods market in the world; in 2009, this market was estimated at ...

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  Levine, T. R. (2014). Advertising, consumer products. In Encyclopedia of deception (Vol. 1, pp. 11-16). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781483306902.n4
  
  Levine, Timothy R. "Advertising, Consumer Products." In Encyclopedia of Deception, edited by Levine, Timothy R., 11-16. Thousand Oaks, CA: SAGE Publications, Inc., 2014. https://dx.doi.org/10.4135/9781483306902.n4.
  
  Levine, T. R. 2014. Advertising, Consumer Products. In: Timothy R. Levine Editor, 2014. Encyclopedia of Deception, Thousand Oaks, CA: SAGE Publications, Inc. pp. 11-16 Available at: <https://dx.doi.org/10.4135/9781483306902.n4> [Accessed 20 May 2022].
  
  Levine, Timothy R. "Advertising, Consumer Products." Encyclopedia of Deception. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2014, pp. 11-16. SAGE Knowledge. 20 May 2022, doi: https://dx.doi.org/10.4135/9781483306902.n4.
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