SAGE Reference - Encyclopedia of Deception

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Public Relations

In: Encyclopedia of Deception
Edited by: Timothy R. Levine
Subject:Interpersonal Relationships, Interpersonal Communication, Moral Development

Public relations involves the promotion of an organization's identity, culture, values, and agenda through strategic outreach to relevant designated [Page 785]publics. This outreach is particularly important during times of crisis within an organization. ...

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  Levine, T. R. (2014). Public relations. In Encyclopedia of deception (Vol. 1, pp. 785-788). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781483306902.n300
  
  Levine, Timothy R. "Public Relations." In Encyclopedia of Deception, edited by Levine, Timothy R., 785-88. Thousand Oaks, CA: SAGE Publications, Inc., 2014. https://dx.doi.org/10.4135/9781483306902.n300.
  
  Levine, T. R. 2014. Public Relations. In: Timothy R. Levine Editor, 2014. Encyclopedia of Deception, Thousand Oaks, CA: SAGE Publications, Inc. pp. 785-788 Available at: <https://dx.doi.org/10.4135/9781483306902.n300> [Accessed 21 May 2022].
  
  Levine, Timothy R. "Public Relations." Encyclopedia of Deception. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2014, pp. 785-88. SAGE Knowledge. 21 May 2022, doi: https://dx.doi.org/10.4135/9781483306902.n300.
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