Allocentrism is a personality trait that characterizes the attitudinal, cognitive, affective, and behavioral patterns and preferences shared among people of a collectivist culture. Among those who are allocentric, self is defined as more interdependent ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles