Asia

ASIA IS A VAST continent, home to around one half of the world's population. It encompasses the deserts of Arabia to the west, the frozen wastes of [Page 60]Siberia to the north and the heavily populated cities of India and China to the south and east. Each part of the continent has been home to a variety of ethnic groups, cultures, and religions. As these have met and interacted, it is no surprise that a great number of attitudes and approaches to business have developed over the years.

As a result, the relationships between business organizations, government and society are significantly different across the continent. Although there has been a degree of homogenization of systems as a result of the emergent dominance of Western style capitalism ...