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Cultural Theories of Health Communication

  • By: Mohan J. Dutta
  • In: Encyclopedia of Communication Theory
  • Edited by: Stephen W. Littlejohn & Karen A. Foss
  • Subject:General Media, Communication & Cultural Studies, Communication Theory

According to an Institute of Medicine report published in 2003, the concept of culture has increasingly become a core component in the development of health communication theory and application. The field of health communication has recently seen a growing interest in the concept ...

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