SAGE Reference - Encyclopedia of Children, Adolescents, and the Media

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Product Placements, Food

By: Jeffrey Jensen Arnett
In: Encyclopedia of Children, Adolescents, and the Media
Subject:Mass Communication, Sociology of Adolescence, Lifespan & Developmental Psychology (general)

A product placement refers to the practice of placing a particular brand of a product in a movie. Many people recall a small boy leaving a trail of Reese's Pieces from a shed where an alien was hiding to the boy's ...

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  Arnett, J. J. (2007). Product placements, food. In Encyclopedia of children, adolescents, and the media (Vol. 1, pp. 676-677). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412952606.n353
  
  Arnett, Jeffrey J. "Product Placements, Food." In Encyclopedia of Children, Adolescents, and the Media, 676-77. Thousand Oaks, CA: SAGE Publications, Inc., 2007. https://dx.doi.org/10.4135/9781412952606.n353.
  
  Arnett, J. J. 2007. Product Placements, Food. In: 2007. Encyclopedia of Children, Adolescents, and the Media, Thousand Oaks, CA: SAGE Publications, Inc. pp. 676-677 Available at: <https://dx.doi.org/10.4135/9781412952606.n353> [Accessed 17 May 2022].
  
  Arnett, Jeffrey J. "Product Placements, Food." Encyclopedia of Children, Adolescents, and the Media. Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2007, pp. 676-77. SAGE Knowledge. 17 May 2022, doi: https://dx.doi.org/10.4135/9781412952606.n353.
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