THE GOAL OF any political campaign is to promote a candidate through a series of effective messages that connect with and encourage an optimal number of voters. Over time, campaigns have accordingly developed innovative ways to give candidates a visible presence. ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles