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Discriminant Validity Where There Should Be None

Name: Discriminant Validity Where There Should Be None
Uploaded: 2016-06-25T00:00:00-04:00
Description: Dr. Bert Weijters explains his research into how questionnaire design can affect outcomes. Grouping items by theme can bias results, so it is important to fully disclose how questions were ordered.

Video Type: Video Case

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  Weijters, B. (Academic). (2016). Discriminant validity where there should be none [Video]. SAGE Knowledge. https://www.doi.org/10.4135/9781473978317
  
  Weijters, Bert. "Discriminant Validity Where There Should Be None." In SAGE Video. London: SAGE Publications Ltd, 2016. Video, 00:07:14. https://www.doi.org/10.4135/9781473978317.
  
  Weijters, B., 2016. Discriminant Validity Where There Should Be None, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <http://www.doi.org/10.4135/9781473978317> [Accessed 26 Feb 2021].
  
  Weijters, Bert. Discriminant Validity Where There Should Be None. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://www.doi.org/10.4135/9781473978317. 26 Feb 2021.
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Summary

Summary

Dr. Bert Weijters explains his research into how questionnaire design can affect outcomes. Grouping items by theme can bias results, so it is important to fully disclose how questions were ordered.