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Jack Linchuan Qiu

In: The SAGE Handbook of Social Media

Chapter 16: Labor and Social Media: The Exploitation and Emancipation of (almost) Everyone Online

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Labor and Social Media: The Exploitation and Emancipation of (almost) Everyone Online
Labor and social media: The exploitation and emancipation of (almost) everyone online
Jack Linchuan Qiu
Introduction

For most readers of this book and for average Internet users, the connections between social media and labor probably seem rather tenuous, if they appear to exist at all. Many would wonder, aren't social media purely about entertainment and leisure activities? Aren't we told that social media are all about fun and consumption and therefore act as a drain on productivity for employees, whose clicks and updates lead to endless procrastination? How on earth do they have anything to do with labor?

This lack of awareness should come as no surprise because modern media representations and discourse, as part and ...

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