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Kathryn Roulston & Myungweon Choi

In: The SAGE Handbook of Qualitative Data Collection

Chapter 15: Qualitative Interviews

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Qualitative Interviews
Qualitative Interviews
Kathryn RoulstonMyungweon Choi

Interviews are omnipresent in contemporary society, and as a genre take in journalistic, media, clinical, job, parent–teacher, and research interviews among others. What these forms of interaction have in common is that they are driven by question–answer sequences. This chapter focuses on the research interview – which also exists in a wide range of forms. In terms of organization, interviews range from the tightly structured format of standardized survey interviews in which questions are asked in a specific order using the same format, to semi-structured interviews, in which the organization of topics is less tightly formatted. In the semi-structured interview, the same topics form the basis for questioning, yet interviewers’ sequencing of questions is participant-led. At the other end ...

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