The SAGE Handbook of Qualitative Business and Management Research Methods: Methods and Challenges


Catherine Cassell, Ann L. Cunliffe & Gina Grandy

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    List of Figures

    List of Tables

    Notes on the Editors and Contributors

    The Editors

    Catherine Cassell has a longstanding interest in research methodology and the use of qualitative methods in the business, organization, and management fields. She has co-edited four books for Sage on qualitative organizational research and published numerous papers about the uses of qualitative research in the organizational psychology and management field more generally. Her latest text is Interviews for Business and Management Students, published by Sage in early 2015. Catherine was the founding chair of the British Academy of Management's Special Interest group in Research Methodology – a group she is still heavily involved with – and a founding member of the steering committee of the European Academy of Management's Special Interest Group in Research Methods and Research Practice. She is inaugural co-editor of Qualitative Research in Organizations and Management: an International Journal, and on the editorial boards of numerous other journals. She is a Fellow of the British Academy of Management and an Academic Fellow of the Chartered Institute of Personnel and Development. Having previously held a number of senior academic appointments, she is currently Deputy Dean and Professor of Organizational Psychology at Leeds University Business School, UK.

    Ann L. Cunliffe is Professor of Organization Studies at Fundação Getulio Vargas-EAESP, Sao Paulo, Brazil. She held positions at the Universities of Bradford and Leeds in the UK, and the Universities of New Mexico, New Hampshire, and California State University in the USA. Ann's current research lies at the intersection of organizational studies, philosophy, and communications, exploring how leaders and managers shape organizational life, selves, and action in living conversations. In particular, she is interested in examining the relationship between language and responsive and ethical ways of managing organizations. Other interests include: leadership, selfhood, qualitative research methods, embodied sensemaking, developing reflexive approaches to management research, practice, and learning. Her recent publications include the book A Very Short, Fairly Interesting and Reasonably Cheap Book about Management (2014). She has published articles in Organizational Research Methods, Human Relations, Management Learning, Journal of Management Studies, and the British Journal of Management. She organizes the biennial Qualitative Research in Management and Organization Conference in New Mexico, USA.

    Gina Grandy is Professor and RBC Women in Leadership Scholar with the Hill and Levene Schools of Business at the University of Regina located in Saskatchewan, Canada. Her research interests include leadership, gender and women's experiences at work, stigmatized work, identity, qualitative research methods, and case writing. She is the Associate Editor for the Case Research Journal and serves on the international advisory board for Management Learning and Gender in Management: An International Journal. Her research has been published widely in such journals as Human Relations, the Journal of Business Ethics, the Journal of Management Studies, Gender, Work and Organization, Organization, Management Learning, Gender in Management, Qualitative Research in Organizations and Management, and the Case Research Journal.

    The Contributors

    Mats Alvesson is Professor of Business Administration at the University of Lund, Sweden, at University of Queensland Business School, Australia and at Cass Business School, London. Research interests include critical theory, gender, power, management of professional service (knowledge intensive) organizations, leadership, identity, organizational image, organizational culture and symbolism, qualitative methods and philosophy of science. Recent books include The Stupidity Paradox (Profile 2016, with André Spicer), Managerial Lives (Cambridge University Press 2016, with Stefan Sveningsson), The Triumph of Emptiness (Oxford University Press 2013), Qualitative Research and Theory Development (Sage 2011, with Dan Kärreman), Constructing Research Questions (Sage 2013, with J. Sandberg), Interpreting Interviews (Sage 2011), Metaphors We Lead By. Understanding Leadership in the Real World (Routledge 2011, edited with André Spicer), Oxford Handbook of Critical Management Studies (Oxford University Press, edited with Todd Bridgman and Hugh Willmott), Understanding Gender and Organizations (Sage 2009, 2nd edition with Yvonne Billing), Reflexive Methodology (Sage 2009, 2nd edition with Kaj Sköldberg), and Changing Organizational Culture (Routledge 2015, 2nd edition with Stefan Sveningsson).

    Usman Aslam is Research Fellow at the Leeds University Business School, University of Leeds, UK. He holds a PhD in Enterprise Resources Planning from Loughborough University, UK. He has previously worked in primary healthcare, managing a number of IT implementation projects. His research interests include Organisational Changes, Contemporary Research Practices, and Diversity and Inclusion. He has presented his research in leading peer-reviewed conferences such as British Academy of Management and European Conference on Information Systems.

    Nic Beech is a Vice Principal of the University of Dundee, UK and oversees strategic planning, academic leadership, staffing and resources. He previously held the role of Vice Principal at the University of St Andrews, UK and is Chair of the British Academy of Management. His research interests are in change, liminality, paradox and the construction of identity in creative industries (particularly music) and health care.

    Peter Birch† was for many years a professional actor, often appearing in leading roles on stage and screen in British theatre. He changed career direction into organizational training in 2000 and was involved in the practice and evolution of organizational theatre in the UK. He inquired into aspects of his work as theatre practitioner in organizations by undertaking a PhD at Manchester Business School, UK. He was involved in executive and MBA education for Alliance Manchester Business School and for Cranfield and Lancaster Schools of Management, all UK. His particular research and practitioner interest was in leadership as performance, on which topic he lead on senior leadership development in the National Health Service in the UK.

    Stephen Broad is Head of Research and Knowledge Exchange at the Royal Conservatoire of Scotland. Following interdisciplinary studies at the Universities of Glasgow and Oxford, he now pursues a range of research interests across historical musicology, music education and arts policy. He is co-author of What's Going On? (Scottish Arts Council, 2003), a study of young people's music making in Scotland that initiated the Scottish Government's £100m Youth Music Initiative.

    Joanna Brooks is a Chartered Psychologist and a Lecturer in Psychology and Mental Health at the University of Manchester. The focus of her work is on applied and health-related research topics, and Jo has a particular interest in the management and experience of chronic illness conditions and end of life care. Jo's research explores networks of care and support in health and social care, and her work includes the development and use of novel and inclusive qualitative research approaches in applied settings. She is editor (with Nigel King) of Applied Qualitative Research in Psychology (Palgrave, 2017), and co-author (with Nigel King) of Template Analysis for Business and Management Students (Sage, 2017).

    Jean Clarke is Professor of Entrepreneurship at Emlyon Business School, Lyon, France. Her research focuses on how entrepreneurs use linguistic and visual cues in interactions with stakeholders such as investors, customers and employees to develop legitimacy for their new ventures. She uses a variety of visual methodologies including visual ethnographic work, participant produced drawings and micro-analysis of body language and gesture. Her work has been published in journals including Academy of Management Review, Journal of Management Studies, Journal of Business Ethics and Journal of Management Inquiry, among others. She is currently the Senior Editor at Organization Studies.

    François Cooren, PhD, is a Professor at the Université de Montréal, Canada. His research focuses on organizational communication, language and social interaction, as well as communication theory. He is the author of three books: The Organizing Property of Communication (John Benjamins, 2000), Action and Agency in Dialogue: Passion, Incarnation, and Ventriloquism (John Benjamins, 2010), and Organizational Discourse: Communication and Constitution (Polity Press, 2015) and has also edited five volumes published by Oxford University Press, Routledge, John Benjamins and Lawrence Erlbaum. He is also the author of more than 50 articles, published in international peer-reviewed journals, as well as more than 30 book chapters. In 2010–11, he was the president of the International Communication Association (ICA) and was elected Fellow of this association in 2013. He is also the current President of the International Association for Dialogue Analysis (IADA, 2012–17), as well as a Distinguished Scholar of the National Communication Association (NCA) since 2017.

    Joep Cornelissen is Professor of Corporate Communication and Management at the Rotterdam School of Management, Erasmus University, the Netherlands. The main focus of his research is the role of communication and sensemaking in processes of innovation, entrepreneurship and change, but he also has an interest in questions of reasoning and theory development in organization theory. His papers have been published in Academy of Management Review, Journal of Management Studies, Organization Science and Organization Studies, and he has written a general text on corporate communication, Corporate Communication: A Guide to Theory and Practice (Sage), which is now in its fifth edition. He is a Council member of the Society for the Advancement of Management Studies, a former General Editor of the Journal of Management Studies (2006–12) and serves on the editorial boards of the Academy of Management Journal, Journal of Management, Journal of Management Studies and Organization Studies.

    Tracey M. Coule is Reader in Non-profit Governance and Organization at Sheffield Business School, UK, and DBA programme leader and academic lead for the university-wide Centre for Voluntary Sector Research. Her current teaching, research and publications coalesce around two areas: the nature of organizing and managing work in non-profit organizations and the intersection between research philosophy, methodology and methods. Recent publications have featured in international journals such as Nonprofit and Voluntary Sector Quarterly, Public Administration and Qualitative Research in Organizations and Management.

    Olivia Davies is a PhD candidate in the Monash Business School's Department of Management, Australia. Her thesis builds on a series of focused, multispecies ethnographies to develop a more-than-human ontology of Management and Organization. Specifically, her work explores different modes of human-animal working relationships including beekeeping, animal assisted therapy, clerks of the course, and search and rescue organizations. Her broader research interests have led to a specific concern with the politics of methodological and analytical choices in qualitative organizational research.

    Gabrielle Durepos, PhD is an Associate Professor at Mount Saint Vincent University, Canada. Her co-authored book: ANTi-History: Theorizing the Past, History, and Historiography in Management and Organization Studies (with Albert J. Mills, Information Age, 2012) addresses the need for more history in Organization Studies. She is a co-editor of both the SAGE Encyclopaedia of Case Study Research as well as the SAGE Major Work on Case Study Methods in Business Research. Her recent publications appear in Management & Organizational History, Journal of Management History, and Critical Perspectives on International Business and Organization. Gabrielle is a co-investigator on an SSHRC funded project focused on Reassembling Canadian Management Knowledge with an interest in dispersion, equity, identity and history. She is the Executive Director of the Atlantic Schools of Business Conference. She is currently engaged in an organizational history of a provincial museum complex in Canada.

    Gail T. Fairhurst, PhD, is a Distinguished University Research Professor of Organizational Communication at the University of Cincinnati, USA. Her research and writing interests are in organizational communication, organizational discourse and leadership processes, including problem-centred leadership and framing, and organizational discourse analysis. She has published over 75 articles and chapters in communication and management journals and books. She is the author of three books, including Discursive Leadership: In Conversation with Leadership Psychology (Sage, 2007), The Power of Framing: Creating the Language of Leadership (Jossey-Bass, 2011), and The Art of Framing: Managing the Language of Leadership (Jossey-Bass, 1996). She is a Fellow of the International Communication Association; a Distinguished Scholar of the National Communication Association; a Fulbright Scholar; and former Associate Editor for the journal Human Relations.

    Yiannis Gabriel is Professor of Organizational Theory at the School of Management of Bath University, UK and Visiting Professor at the University of Lund, Sweden. Earlier, he held chairs at Imperial College and Royal Holloway, University of London. Yiannis is known for his work into leadership, management learning, organizational storytelling and narratives, psychoanalytic studies of work, and the culture and politics of contemporary consumption. He is the author of nine books, numerous articles and maintains an active blog in which he discusses music, storytelling, books, cooking, pedagogy and research outside the constraints of academic publishing ( He is currently Senior Editor of Organization Studies. His enduring fascination as a researcher and educator lies in what he describes as the unmanaged and unmanageable qualities of organizational life.

    Annilee M. Game is a Lecturer in Organizational Behaviour and Business Ethics at the Norwich Business School, the University of East Anglia, UK. Her research interests focus on the nature and functions of affect at work, mixed methods research, and attachment and relational perspectives on individual and collective experiences of work, careers, and organizations.

    Martyn Griffin is a Lecturer in organizational behaviour at Leeds University, UK.

    Peter Hamilton is an Associate Professor at Durham University Business School, UK. He previously worked at Imperial College, London and the University of Central Lancashire, UK. His main research interests are in the areas of organisational rhetoric, rhetorical agency, dirty work and interactive service work. He has published in journals such as Journal of Management Studies, British Journal of Industrial Relations and Human Resource Management and Organization.

    Kathryn Haynes is Professor of Accounting and Dean of the Faculty of Business, Law and Politics at the University of Hull, UK. Kathryn's research has been widely published in accounting and management journals and broadly relates to the role of accounting in society, with a particular interest in sustainability, accountability and social responsibility. Her work also addresses issues of gender and diversity; identity and its relationship with gender; the body and embodiment within organizations; the juxtaposition of professional and personal identities; and the conduct of the professions and professional services firms. She is particularly interested in reflexive research methodologies including autoethnography, oral history and narrative. Her research has been published in leading international journals such as Accounting Organizations & Society, Accounting Auditing & Accountability Journal and Gender, Work & Organization and has been funded by the UK Economic and Social Research Council (ESRC).

    Samia Ferdous Hoque is Research Associate in Responsible International Business at Alliance Manchester Business School, UK. She obtained an MBA from University of Bradford, UK. Her work is at the interface of development literatures and international business, within the specific context of the Bangladesh garment sectors. She has published in Critical Perspectives on International Business, Accounting, Auditing & Accountability Journal and European Journal of International Management.

    Paula Hyde is Professor of Organisations and Society and Director of the Health Services Research Centre at Alliance Manchester Business School, University of Manchester, UK. Her critical-ethnographic research has included participatory research with ordinarily disenfranchised members of society such as older people in residential care homes. Previously, her interest in sewing and participation in quilting groups has been an activity isolated from her research.

    Nigel King is Professor in Applied Psychology and Dean of the Graduate School at the University of Huddersfield, UK. He has a long-standing interest in the use of qualitative methods in ‘real world’ research, especially in community health and social care settings. His research interests include professional identities and interprofessional relations in community palliative care, psychological aspects of contact with nature and ethics in qualitative research. Nigel is well-known for his work on Template Analysis and, more recently, the development of a visual interview technique known as ‘Pictor'. He is author (with Jo Brooks) of Template Analysis for Business and Management Students (Sage 2017), Interviews in Qualitative Research (Sage 2010, with Christine Horrocks) and Managing Innovation and Change: A Critical Guide for Organizations (Thomson Learning 2002, with Neil Anderson).

    Robert V. Kozinets is the inventor of netnography, and a social media research authority. He has authored and co-authored over 100 pieces of research, usually about the intersection of technology, media and the social. His publications include articles in top-tier journals, popular press articles, videographies, poetic research representation, a textbook, a blog and four books: Consumer Tribes (2007), Netnography (2010), Qualitative Consumer and Marketing Research (2013), and Netnography: Redefined (2015). He is the Hufschmid Chair of Strategic Public Relations and Business Communication at the University of Southern California's Annenberg School for Communication and Journalism and Marshall School of Business, USA.

    Mark Learmonth is Professor of Organization Studies at Durham University, UK, having previously worked at the Universities of Nottingham and York, UK.

    Bill Lee is Professor of Accounting at the University of Sheffield, UK. He has a long-term interest in research methods and has been active in the broader community establishing groups in which the development of research methods may be discussed. In this regard, he was the inaugural secretary, subsequent convenor and chair of the British Academy of Management (BAM) ‘Research Methodology’ Special Interest Group and he was the inaugural Chair of the European Academy of Management (EURAM) ‘Research Methods and Research Practice’ Strategic Interest Group. He is an Associate Editor of Qualitative Research in Organizations and Management: An International Journal and of European Management Review. In the latter, he is the inaugural Editor of a section ‘Methodology Matters'. He is also an editor of Sage's Mastering Business Research Methods series.

    Seonaidh McDonald is a Professor in Aberdeen Business School at Robert Gordon University, UK. Her research centres on sustainable consumption. She has investigated a wide range of sustainable practices including recycling, green energy tariffs, travel, domestic appliances, food and household goods. Her work is largely underpinned by qualitative research methods. She is interested in how research designs and researcher assumptions effect the questions researchers can ask.

    Jean Helms Mills is Professor of Management in the Sobey School of Business, Nova Scotia, Canada. She is also a Visiting Senior Research Fellow at Hanken University, in Helsinki, Finland and was (2012–14) an International Professor (2.0) at Jyväskylä University's School of Business and Economics, Finland. Her research interests are in the areas of gender, historiography, Critical Management Studies and Critical Sensemaking. Jean's books include Making Sense of Organizational Change (Routledge, 2003), Workplace Learning: A Critical Perspective (Garamond Press, 2003), Organizational Behaviour in Global Context (University of Toronto Press, 2007), Understanding Organizational Change (Routledge, 2009) and The Routledge Companion to Critical Management Studies (Routledge, 2015). Jean is currently Associate Editor of Gender, Work and Organization (GWO), serves on the editorial board of scholarly journals, and is co-editor of Qualitative Research in Organizations and Management.

    Albert J. Mills, PhD, is Professor of Management and Director of the PhD (Management) in the Sobey School of Business at Saint Mary's University in Nova Scotia, Canada. Over the years he has received several grants from the Social Sciences and Humanities Research Council of Canada (SSHRC) to undertake archival research on the gendered histories of airline companies, including British Airways, Air Canada, Pan American Airways and, more recently, QANTAS. This work has generated numerous books, book chapters and articles. His work has been published in Business History, Equality, Diversity and Inclusion, Gender, Work & Organization, Group & Organization Management, Human Relations, Journal of Management Education, Journal of Management History, Management & Organizational History, Organization, Organization Studies and many other scholarly journals. His books include Gendering Organizational Analysis (SAGE, 1992). He is the co-editor of Qualitative Research in Organizations and Management: An International Journal. Absent Aviators: Gender Issues in Aviation (Ashgate, 2014), and the Oxford Handbook of Diversity in Organizations (Oxford University Press, 2016).

    Rachel Morgan is currently undertaking a scholarship funded PhD in Management Studies at Brunel University, UK. Her research interests include dirty work, identity and recognition. Rachel also has a keen interest in qualitative research methods, including ethnography, photographic representation and elicitation, and in-depth interview techniques.

    Ursula F. Ott is Professor of International Business at Kingston University, UK. She earned her PhD in Economics and Social Sciences from the University of Vienna, Austria. She is an award-winning expert in international negotiations and cooperation. Before joining Kingston University in January 2016, she was at Loughborough University, the London School of Economics and the University of Vienna. She is now the Director of the Centre for Experimental Research in International Business (CERIB) and the Head of the Strategy Research Group. She has published research monographs and articles in leading journals. Her publications appear in top-tier journals such as Journal of Management Studies, Journal of Business Research, Organization Studies, Sociology, International Business Review, among others.

    Emmanuella Plakoyiannaki is Professor of International Business at Leeds University Business School, UK. She holds a PhD in Marketing from the University of Strathclyde, Glasgow, UK. Her research interests lie at the interface of philosophy of science, qualitative research and international marketing/business. She has published in various academic journals including the Academy of Management Review, Journal of International Business Studies, Journal of World Business and Journal of Management Studies, among others.

    Katrina Pritchard is an Associate Professor in the School of Management at Swansea University, UK. Her research interests include the construction of identity and professional knowledge, digital media and devices at work, and diversity, with a specific focus on age and gender. Katrina is interested in a broad range of methodological issues in organizational studies including digital and visual approaches.

    Laura S. Radcliffe is Lecturer in Organisational Behaviour and Director of the Masters of Research Programme at The University of Liverpool Management School, UK. Her research focuses on how people manage their roles and identities, with a particular interest in the relationship between those enacted in the work and home domains, associated gender dynamics and implications for inclusivity. To explore these issues, she draws on methodological approaches that have the ability to capture rich insights into lived, daily experiences. Her research has been published in journals such as Human Relations and the Journal of Occupational and Organisational Psychology.

    Kathleen Riach is Associate Professor in Management at Monash Business School, Monash University, Australia. Her research focuses on the role of the body in organizational life, with a particular concern with ageing and the biological-social nexus as a site of organizational disruption. Previous research has appeared in journals including Human Relations, Organization Studies, Sociology and Urban Studies, as well as a number of edited collections. She is currently involved in a collaborative multidisciplinary project exploring menopause in the workplace and a longitudinal study of growing up and older in the financial services.

    Ann Rippin is Reader in Management at the University of Bristol, UK, in the Department of Management. Her research is centred on the role of cloth in society. This covers everything from how we organise to produce cloth, to why we keep certain items of clothing, to how we form our identities through what we wear, to the importance of what she calls Hestia crafts in women's lives. Hestia crafts are to do with creating a home, after the Greek goddess of home and hearth, Hestia. Ann creates quilted and embroidered textiles about the companies she researches related to themes such as organisational excess or foundation narratives.

    Kendra Dyanne Rivera, PhD is an applied organizational communication scholar who is interested in identities, emotion and wellness in organizational settings. Rivera has engaged in extensive research with everything from the US Border Patrol to community health clinics. Her research focuses on solving critical problems faced by marginalized populations and understanding how communication can both shape and reflect our emotional health and wellness. She received her PhD in Human Communication from Arizona State University, USA, and is currently an Associate Professor in the Department of Communication at California State University, San Marcos, USA.

    Jörgen Sandberg is Professor in the School of Business at the University of Queensland, Australia and Distinguished Research Environment Professor at Warwick Business School, UK. His research interests include competence and learning in organizations, sensemaking, practice-based research, theory development, qualitative research methods and philosophy of science. His work has appeared in several journals, including Academy of Management Review, Academy of Management Journal, Journal of Management Studies, Journal of Organization Behavior, Harvard Business Review and Organization Studies. He has published several books, including Managing understanding in organizations (with Targama, Sage, 2007), Constructing research questions: doing interesting research (with Alvesson, Sage, 2013), and Skillful performance: Enacting capabilities, knowledge, competence and expertise in organizations (with Rouleau, Langley and Tsoukas, Oxford University Press, 2017). He serves on the Editorial Boards of Academy of Management Review, Journal of Organizational Behavior and Organization Studies.

    Harriet Shortt is Associate Professor in Organization Studies at Bristol Business School at the University of the West of England, Bristol, UK. Her research focuses on organizational space, artefacts and identity and she has an expertise in qualitative research methods including innovative visual methodologies, specifically, participant-led photography. Harriet has led a number of research projects in both public and private sector organizations that examine spatial change and the impact of work space on employees’ everyday working practices. Her research has been published in journals including Human Relations, Organizational Research Methods, Management Learning, Visual Studies and the International Journal of Work, Organisation and Emotion. She is a member of ‘inVisio’ (The International Network for Visual Studies in Organization) and part of the ESRC RDI funded team that developed ‘inVisio inspire', an online resource for visual researchers in business and management.

    Noemi Sinkovics is Lecturer in International Business and Management at the University of Manchester, Alliance Manchester Business School, UK. Her research interests are theoretical and practical issues surrounding entrepreneurship (including international and social entrepreneurship), human rights, social value creation, global value chains and global production networks, business model design, innovation and capability development, conscious business practices, mindfulness and well-being in organizations, and research methods. She received her PhD from the University of Manchester and holds a Master's degree from the Vienna University of Economics and Business (WU-Wien), Austria.

    Rudolf R. Sinkovics is Professor of International Business at the University of Manchester, Alliance Manchester Business School (AMBS), UK. He is also Visiting Professor at Lappeenranta University of Technology, Finland and currently Fox Visiting Scholar at Temple University. He received his PhD from Vienna University of Economics and Business (WU-Wien), Austria. His research covers inter-organizational governance issues, the role of ICT and research methods in international business. He currently works on an ESRC funded project on rising powers, and a Lord Alliance funded project on responsible business. Outputs have been published in journals such as Journal of International Business Studies, Management International Review, Journal of World Business, International Business Review, Journal of International Marketing, International Marketing Review and Journal of Product Innovation Management. He is Associate Editor of Critical Perspectives on International Business and also serves on the editorial boards of international business journals.

    Martyna S´liwa is Professor of Management and Organisation Studies and Dean of Postgraduate Research and Education at the University of Essex, UK. Her research addresses a range of topics relevant to the employees, managers and other stakeholders of contemporary organisations, especially those operating in the international business environment. Martyna has a specific interest in bringing to the study of management and organisations insights from other disciplines, such as history, linguistics, philosophy and sociology. Martyna's current research projects include language(s) and power in multinational corporations, transnational professional mobility, aesthetics of leadership, and organisational consequences of Brexit.

    Natasha Slutskaya is a Senior Lecturer at the University of Sussex's School of Business, Management & Economics, UK. Her research interests span stigma management (especially ‘dirty work’ and managerial tactics for countering occupational taint) and equality, diversity and inclusion (especially social class differences and how ‘class work’ perpetuates inequalities in organizations).

    Georgia Stavraki is Teaching Fellow at Surrey Business School, UK. She holds a PhD in Consumer Behaviour from the Aristotle University of Thessaloniki, Greece. Her research interests lie in the areas of visual research methods in consumer behaviour, consumers’ identity projects and experiential consumption. Her research has appeared in books and academic journals as well as in international conferences.

    Rowena Viney is a Research Associate at University College London Medical School, UK, where she is currently conducting research on postgraduate medical education and assessment. She obtained her PhD in Social Sciences at Loughborough University, UK. Her background is in sociolinguistics, with a particular interest in conversation analysis, and she has previously used this analytic method to study identity, gaze and touch in everyday interactions, and entrepreneurs’ means of doing persuasion and meaning-making in business pitches.

    Jenna Ward is Associate Professor of Work, Organisation and Emotion at the University of Leicester. Jenna's research focuses on exploring emotionality within organizations, organizing and managing. Prioritizing marginalized voices, Jenna employs and develops innovative arts-based research methods that complement her ethnographically informed research designs to observe and probe beyond the surface of both organizations and individual experiences of work, organizing and organizations. Areas of interest include emotional labour, dirty work, visual and arts-based methods, creative industries, death work and the management and organization of volunteers. Her research has been published in journals including Human Relations, Social Science and Medicine and Environment & Planning A and in her research monograph The Dark Side of Emotional Labour. Jenna is co-director of the Art of Management & Organization

    Samantha Warren has been researching with, and writing about visual and sensory methodologies since 2001. Her passion is inspiring doctoral and early career researchers to be methodologically adventurous without sacrificing conceptual rigour. She is a founder member of the ESRC funded International Network of Visual Studies in Organizations ( and co-editor of the Routledge Companion to Visual Organization. She has undertaken projects exploring visual and aesthetic cultures of fun at work, accountants’ professional identities, objects and material selves, and the role of smell in office workplaces. She is Professor in Management, Employment and Organization at Cardiff University, UK, having previously held a Chair in Management at University of Essex, UK and working at the universities of Surrey and Portsmouth, UK earlier in her career.

    Rebecca Whiting is a Lecturer in the Department of Organizational Psychology at Birkbeck, University of London, UK. Her research interests include aspects of the contemporary workplace such as the discursive construction of work identities (for example, the older worker), concepts (such as age, gender and work-life boundaries), and digital technologies at work. She is also interested in the particular challenges of qualitative digital research and visual methodologies.

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