• Summary
  • Contents
  • Subject index

This Handbook presents a comprehensive and contemporary compendium of the field of cross-cultural management (CCM). In recognition of current trends regarding migration, political ethnocentrisms and increasing nationalism, the chapters in this volume not only cover the traditional domains of CCM such as expatriation, global (virtual) teamwork and leadership, but also examine emerging topics such as bi/multi-culturalism, migration, religion and more, all considered from a global perspective. The result is a Handbook that acknowledges and builds on a variety of research traditions (from mainstream to critical), updates existing knowledge in relation to current challenges, and sets the direction for future research and developments, making this an invaluable resource for researchers in the field, and across related areas of international business, management, and intercultural relations. Part 1: ...

The Uneasy Relationship Between the Case Study and Cross-Cultural Management
The uneasy relationship between the case study and cross-cultural management
Rebecca Piekkari Catherine Welch Mette Zølner
Introduction

Case studies are frequently used in cross-cultural management (CCM) research, as in other areas of international business (Piekkari et al., 2009). The main strength of the case study as a methodological tradition lies in contextualization of the research phenomenon: linking together the case – the empirical instance – with its broader context (Alasuutari, 1996). Connecting the case with its context is the basis for generating theoretical explanations of social behaviour. In case study research, social and cultural practices and processes cannot be explained or understood without reference ...

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