Return on Sponsorship Investment

  • Citations
  • Add to My List
  • Text Size

  • Entry
  • Reader's Guide
  • Entries A-Z
  • Subject Index

  • After Super Bowl XLIII in 2009, Bank of America was criticized for its presence at the game as an NFL sponsor because of the dire economic condition of the American banking industry. Bank of America struck back, stating that for every ...

    Looks like you do not have access to this content.

    Login

    Don’t know how to login?

    Click here for free trial login.

    • [0-9]
    • A
    • B
    • C
    • D
    • E
    • F
    • G
    • H
    • I
    • J
    • K
    • L
    • M
    • N
    • O
    • P
    • Q
    • R
    • S
    • T
    • U
    • V
    • W
    • X
    • Y
    • Z


      • Loading...
    Back to Top

    Copy and paste the following HTML into your website