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Marvin D. Krank & Anne-Marie Wall

In: Handbook of Implicit Cognition and Addiction

Chapter 19: Context and Retrieval Effects on Implicit Cognitions for Substance Use

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Context and Retrieval Effects on Implicit Cognitions for Substance Use
Context and retrieval effects on implicit cognitions for substance use

Abstract: This chapter reviews context effects on substance use and substance-use associations. We interpret these ubiquitous effects as a natural consequence of memory retrieval processes that influence the accessibility of substance-use associations. Further, accessibility of memories about substance-use outcomes and behaviors potentially mediates substance-use behaviors by determining what behavioral options are considered and what outcomes are anticipated. Context effects may have unconscious influences and impact on implicit memories about substance use. The implicit memory effects of context may be uniquely relevant to developing more effective prevention and intervention approaches by encouraging procedures that reduce or replace the retrieval of substance-use memories that influence behavioral decisions.

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