Summary
Contents
Subject index
The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics.
Public Relations as Contested Terrain: A Critical Response
Public Relations as Contested Terrain: A Critical Response
This handbook offers a broad overview of public relations and articulates multiple visions of what public relations is and ought to be. Like a number of the writers in this theoretical section of the volume, we see public relations ...
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