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Rules Theories

  • By: Susan B. Shimanoff
  • In: Encyclopedia of Communication Theory
  • Edited by: Stephen W. Littlejohn & Karen A. Foss
  • Subject:General Media, Communication & Cultural Studies, Communication Theory

A rule is a prescription that indicates what behavior is obligated, prohibited, or preferred in a given context. Rules facilitate the process of communication and make symbolic interactions meaningful. However, rules also vary across communities, languages, dialects, ...

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