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European Markets for PTCA Balloons
European markets for PTCA balloons
Millennium Research Group, A Decision Resources, Inc. Company
Market Overview

The European percutaneous transluminal coronary angioplasty (PTCA) balloon market, comprising both normal and cutting balloons, was worth in excess of $180 million in 2004. This value was only a slight increase over 2003 due to opposing market forces counteracting each other. Percutaneous coronary interventions (PCIs) are on the rise, therefore, increasing unit demand and consumption; however, with price competition mounting, the average selling price (ASP) is dropping in all European regions and limiting the overall amount of revenue generated. Over the forecast period, the European PTCA balloon market will grow very slowly as it follows the trend toward commoditization (see Exhibit 1.59).

Exhibit 1.59 PTCA Balloon Market, Europe (US$M), ...

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