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Chapter 75: Japanese Markets for Gastrointestinal Endoscopy Devices
In 2004, the Japanese gastrointestinal (GI) endoscopy device market was valued at over $300 million, comprising revenue from videoscopes, enteral feeding devices, stents, biopsy forceps, hemostasis devices, polypectomy snares, endoscopic retrograde cholangiopancreatography (ERCP) devices, dilation balloon devices, biliary stone removal devices, and sphincterotomes. Moderate growth in the market will occur as GI endoscopy procedure growth fuels demand for devices. Important factors boosting procedure growth will be Japan's aging population and ongoing advancements in endoscopic equipment. Medical facilities with limited health care budgets will, however, hinder revenue potential.