Acculturation (Communication)

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  • The process of culture change as the result of contact between two or more distinct cultural groups. It can be contrasted with “enculturation,” which is learning a particular cultural tradition from members of a particular culture. The term acculturation was commonly used in the context of a dominant, Western, technologically advanced group encountering a less-technological, so-called primitive group, usually a group of aboriginal people. It was thought that these encounters always resulted in the smaller, indigenous group being adversely affected and their cultural complex being overwhelmed or destroyed. Acculturation could result in changes in language, identity, expressive behavior, political affiliations, rituals, religious beliefs, value systems, marriage patterns, and technology.

    More recent interest in ethnic identity, resistance to assimilation, pluralism, global culture, and multiculturalism has made the ...

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