Organizational Culture (Communication)

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  • Sometimes called “corporate culture,” the term refers to the assumptions, values, norms, behaviors, interactions, and artifacts of organization members. Clues about the organizational culture may be found in anything from the arrangement of furniture to what members typically talk about, what they wear, and how they decorate their work spaces.

    Corporate culture comprises a system of interactions between and among members as well as between members and the physical environment of the organization. This concept of culture is particularly important when attempting to manage organization-wide processes.

    There has been a great deal of literature generated over the past decade about the concept of organizational culture—particularly with regard to learning how to change that culture. When such changes are unsuccessful, the failure is often credited to lack of ...

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