Mass Culture

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  • The culture of the masses, encompassing a range of information, ideas, images, and entertainment that appeal to the tastes of the majority of people. The concept arose in the early 20th century with the advent of mass media technologies. Mass culture traditionally had a negative connotation because it was associated with lower-class audiences (as distinct from high or elite culture). However, most people participate in mass culture on some level as part of their normal experience. The term is dated and objectionable as class lines have blurred since the mid-20th century. Though popular culture is devalued in some cultural arenas, it is frequently the more favorable term to use in place of mass culture when discussing mainstream culture as it does not carry the same ...

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