Made-in-India Cars: When Safety Isn’t a Priority

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Wolfgang Messner & Katherine C. Wilson

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  • Author Bio

    Wolfgang Messner (PhD, MBA, MSc, BSc) is clinical associate professor at the Darla Moore School of Business, University of South Carolina, where he specializes in international business, particularly on issues of marketing to consumers in India. Messner has spent a total of eight years in India—as professor of international management at MYRA School of Business, visiting faculty at the Indian Institutes of Management in Bangalore, Indore, and Kozhikode, program manager for Deutsche Bank, director for Capgemini, and an entrepreneur consulting to a variety of Indian and multinational companies.

    Katherine C. Wilson (BA) is teaching assistant and master of international business student at the Darla Moore School of Business, University of South Carolina. She will also be attending Bocconi University in Milan; her previous international experience includes an academic year of study abroad at Yonsei University in Seoul. Wilson holds a BA in International Affairs and minor in Economics from the University of Colorado, Boulder.

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