Corporate Social Responsibility at Starbucks: 2016–2017 Issues for Discussion

Corporate Social Responsibility at Starbucks: 2016–2017 Issues for Discussion

  • Case
  • Teaching Notes
Abstract

Starbucks is well known for serving coffee and being a very profitable company. They are committed to not only generating profits, but also saving their suppliers and the communities in which they have stores. Starbucks has started corporate social responsibility (CSR) programs, which include Diversity and Inclusion programs, Starbucks College Achievement Plan, Farming Communities, Worker Training for Disadvantaged Workers, and 10,000 jobs for Military Veterans. Starbucks latest program, “Race Together” was designed to stimulate conversation, empathy and compassion between employees and customers. This case discusses the purpose and cost of these programs as part of the CSR program at Starbucks.

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