• Summary
  • Contents
  • Subject index

An understanding of identity is fundamental to a complete understanding of organizational life.While conventional management textbooks nod to in-groups, cohesion and discrimination, this text offers instead a deeper, more nuanced understanding of why people, groups and organizations behave the way they do. With conceptions of identity perhaps less stable than they have ever been, the authors make complex theoretical issues accessible to the reader through the use of lively examples from popular culture. The authors present an overview of the key issues, as well as an examination of cutting-edge research and topical forces currently re-defining identity, such as globalisation, the fair trade movement and online identities.

This text is a succinct, relevant and exciting overview of the field of identity studies as it relates to business and management and applied social sciences, an is an invaluable resource to undergraduate and postgraduate students of management on any course that has an identity component.

Diversity and Identity
Diversity and identity
Introduction

When we think of identities, we often think of the different ‘categories’ that people ascribe to themselves and to others. If you were asked to describe all the lecturers that teach you on the course you are currently studying, how would you do this? Perhaps you would mention each person's gender, their age and physical characteristics such as race or ethnicity, weight and so forth. All these categories would help to differentiate one lecturer from the others. We frequently use categories like this in day-to-day life, and at work. The categories that other people use about (or for) us are not necessarily the categories we would choose for ourselves. For example, in the diary entry of an Apple employee in ...

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