Summary
Contents
Subject index
Thinking Design looks at ‘design’ in its broadest sense and shows how design originates in ‘human need’ which is not only physical but also psychological, socio-cultural, ecological and spiritual. The book calls for broad-based, socially integrated designs with a large global vision that offer creative solutions to a variety of subjects rather than providing multiplicity of objects. Exploring the course taken by design during the time of Gandhi and in the following era, the author advocates the need for service - or process-oriented designs in contrast to product-oriented designs.
The book explores the history of traditional design and its evolution. On one hand it takes the reader through the cultural-roots of design, and, on the other, it explores new technologies and their applications in design.
A remarkable feature of the book is the way its narrative is enlivened with case studies detailing design inventions, interspersed with tales of Mullah Nasiruddin that provide a tongue-in-cheek take on aspects of design.
This book will be an insightful reference for design professionals, academics and students in institutes conducting research on design and for those in the industrial/technical design departments of Engineering colleges.
Design: Human Perspectives and Concerns
On His Own
The King had allowed a pet elephant loose near Nasrudin's village, and it was destroying the crops.
The people decided to go in a body to Tamerlane to protest.
Nasrudin, because he had been known to amuse the King at times, was appointed leader of the delegation.
So overawed were they by the magnificence of the Court that the group pushed Nasrudin into the audience-chamber and fled.
‘Yes,’ said the King, ‘what do you want, Nasrudin?’
‘About your elephant, your Majesty,’ stammered the Mulla.
He saw that the King was in a bad temper that morning.
‘Yes what about my elephant?’
‘I was thinking that it needed a mate!’
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