Summary
Contents
Subject index
Opinion surveys are increasingly used to measure citizen response to governmental initiatives. Survey Research for Public Administration helps clarify the basics of survey research as they apply to public administration. Author David H. Folz organizes the book around the fundamental stages of the research process: planning, design, implementation, analysis, and presentation of data. Folz fills the book with practical illustrations and does not assume an extensive background in statistics. Thorough coverage of the use of computers in data analysis is provided, complete with illustrations of SPSS screens. This practical volume, Survey Research for Public Administration is integral for professionals and students in research methods, social work, sociology, and political science. “This book is succinct enough to be a quick source of reference and detailed enough in exposition to rival most of the other acclaimed textbooks. I would strongly recommend it for both practitioners and graduate students, since it is informative enough to be a quick reference and obviates a plethora of examples.” --Albert O. Assibey-Mensah, Ph.D., Kentucky State University, Frankfort
Planning the Survey
Planning the Survey
Identifying the Survey's Objectives
Surveys can be expensive, but careful planning can help to minimize costs. Before the first question is written, it is imperative that the designer determine the purpose and objectives of the survey, how the information will be obtained and used, and who will be responsible for managing the survey project. This chapter describes the key decisions that should be made during the survey planning process.
This process is not as tidy as the list presented in Table 2.1 suggests, because considerable time, many meetings, and several drafts usually are necessary to achieve consensus on decisions critical to the success of the survey enterprise. The table gives an overview of the key decisions and considerations in planning a survey ...
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