Summary
Contents
Subject index
Strategic Management is an accessible introduction to the subject that will help readers to extend their understanding of key concepts and enhance their thinking skills in line with course requirements. This book provides support on how to revise for exams and prepare for and write assessed pieces. Readers are encouraged not only to think like a professional strategist, but also to think about the subject area critically.
Useful Ways to Think
Useful Ways to Think
This section will show you how to use:
- analytical thinking
- critical thinking
- lateral thinking.
We take thinking for granted but in reality there are many different ways that people can approach the same problem. When working in groups, have you noticed how some people always seem to have the good ideas that no one else has thought of? Or you may have wondered why some people are good at cryptic crossword puzzles and others do not understand the questions, or often even the answers? This is often nothing to do with intelligence or even knowledge, but merely a way of thinking. This section will introduce just three types of thinking, all of which are complementary to each other but each is an important ...
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