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In: Stardom and Celebrity: A Reader

Section Four: Producing Fame: ‘Because I'm Worth it’

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Producing Fame: ‘Because I'm Worth it’
Producing fame: ‘Because I'm worth it’
SeanRedmond and SuHolmes

Barry King notes that ‘from the perspective of the audience… stars appear as finished products of semiotic labour’ (1992: 3). When it comes to the contemporary media context, this argument demands a degree of reappraisal. Consider the now ubiquitous media desire to capture the celebrity ‘unkempt and unready’ – looking dishevelled and dribbling after a drunk night out, or snapped sporting sweat patches or spots (Holmes, 2005). The fabrication process, or the process of constructing the celebrity self, has increasingly become part of the celebrity text itself. Yet in relation to the focus of this section, King's comment raises an important point. However much we may be invited ‘behind-the-scenes’ of celebrity ...

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