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Chapter 3: Can the Bollywood Film Speak to the Subaltern?
Go and see a Hindu film … and see ten of them while you are about it, so as to make no mistake. Here, the still water begins to move, and you will see everything. Henri Michaux (1986: 59)
In Chapter 2, we saw how media ethnographers such as Justine Hardy invoke ‘the people in the dust’ as comprising the ‘core’ Bollywood audience. This invocation is subsequently used to relegate the Bollywood film's implied viewers to an antediluvian frame and, by implication, the Bollywood film itself. In this chapter, I would like to delve further into this ‘locating’ of the implied viewers of Bollywood within a subaltern frame as a way ...