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In: Quantitative Research for the Qualitative Researcher

Chapter 4: Choosing Research Participants and Making Generalizations: Sampling and External Validity

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Choosing Research Participants and Making Generalizations: Sampling and External Validity
Choosing research participants and making generalizations: Sampling and external validity

Researchers conducting studies in the quantitative tradition typically aim to make generalizations to other participants and settings beyond the current study. In research parlance, the process of selecting participants is referred to as sampling, and the capacity to make generalizations to other participants and settings is referred to as external validity. Whether a researcher is conducting an experiment to examine the effect of an intervention or is collecting survey data ...

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