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Capper, S. A., Ginter, P. M. & Swayne, L. E. (2001). Case 2: aidscap nepal. In Public health leadership & management: Cases and context (pp. 155-172). Thousand Oaks, CA: SAGE Publications, Inc. doi: 10.4135/9781452232621.n8

Capper, Stuart A., Peter M. Ginter and Linda E. Swayne. "Case 2: AIDSCAP Nepal." In Public Health Leadership & Management: Cases and Context, 155-172. Thousand Oaks, CA: SAGE Publications, Inc., 2001. doi: 10.4135/9781452232621.n8.

Capper, S A, Ginter, P M & Swayne, L E 2001, 'Case 2: aidscap nepal', in Public health leadership & management: cases and context, SAGE Publications, Inc., Thousand Oaks, CA, pp. 155-172, viewed 9 December 2019, doi: 10.4135/9781452232621.n8.

Capper, Stuart A, et al. "Case 2: AIDSCAP Nepal." Public Health Leadership & Management: Cases and Context. Thousand Oaks: SAGE Publications, Inc., 2001. 155-172. SAGE Knowledge. Web. 9 Dec. 2019, doi: 10.4135/9781452232621.n8.

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Case 2: AIDSCAP Nepal
Case 2: AIDSCAP Nepal
Background

It was September 1996, and Ravin Lama, Managing Director of Stimulus Advertizers, one of Nepal's larger advertising agencies, looked out of his Kathmandu office window pondering his future course of action. (See the appendix for an overview of Nepal.) He had just received a copy of ...

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