• Summary
  • Contents
  • Subject index

“Motivating Humans represents an excellent integration of different motivational constructs…. The main purpose of Ford's book and his theory, motivational systems theory (MST), is to provide an integrative and coherent model of motivation that synthesizes the various constructs from the different theories into one comprehensive framework…. It represents an important addition to the knowledge base on motivation and will be generative of much future research. Moreover, the book presents the framework in a scholarly, yet readable, fashion that makes the book accessible to professional psychologists as well as graduate and undergraduate students.” --Paul R. Pintrich in Contemporary Psychology Why do people do the things they do? In Motivating Humans, Ford answers this age-old question and offers the reader a precise and comprehensive description of the ...

Personal Goals
Personal goals

If you care enough about a result, you will almost certainly attain it.

William James

Personal goals have two basic properties: they represent the consequences to be achieved (or avoided), and they direct the other components of the person to try to produce those consequences (or prevent them from occurring). These are the content and process aspects of personal goals. Table 4.1 provides an overview of the major concepts used in MST to describe the content of people's goals and the methods or styles they use to conceptualize goals at both the behavior episode and BES levels of analysis.

TABLE 4.1 Overview of MST Goal Concepts
Goal Content

In MST the term goal content is used to describe the desired or undesired consequence represented by a particular ...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles