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In: Moderating Focus Groups

Chapter 4: What You Need to do: During the Focus Group

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What You Need to do: During the Focus Group
What you need to do: During the focus group
Register Participants

If you need additional information on the focus group participants, you might want to consider a registration process. This procedure is commonly done in market research focus groups to verify that participants meet screening requirements for the focus group.

These registration forms are less frequently used in the public and nonprofit sectors because these organizations may already have the necessary background information in customer or employee files. If you don't already have ...

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